Retail Business Group

SMART RETAILING – REDEFINING GROUND RULES

- Mr. Rahul Misra, Associate Vice President, Eros Group.

Retail Business Group manages operations of Retail & Corporate Sales channel for Eros Group. It is a progressive business group consisting of over 275 professionals coming from best of the industry experience and educational background. The Business Group has grown over four fold in terms of business volumes in the last six years and has aggressive plans to expand further.

Eros Digital Home is the shop brand of Eros Group’s internal retail chain that not only showcases, demonstrates and retails the entire line of it’s internal brands but also offers consumers a multi branded options in select categories through it’s 29 Retail stores strategically located across UAE in all major emirates. The key strength of Eros Digital Homes is it’s multi-lingual, customers friendly and well trained sales personals who does just sell but acts as a consultant to the customers in order to educated him and provide him a solution that fulfills it’s need. The value Added Services offered is designed to support consumers in making their purchase convenient during and also after the actual purchase cycle. Interest free installment schemes, Product insurance and Extended Warranty scheme are to name few. With 29 active stores, the channel is set to grow into 35 customer friendly and professionally equipped retail locations by end of 2012.